It is the element which creates a plethora of scope for products and services to state its quality by reaching to the consumers. It is structured with the involvement of a salesman, management team or a manager to figure out the sales of the organization. Sales are the skill which requires the quality of an individual or the organization to promote or click a sale. The null factor is omitted from the process of selling. The product or service influence must click sales to generate revenue for the growth of the organization. The marketing management is the elementary concept which could eventually drive any scenario of marketing to a more comprehensive one. It is the factor which drives the strategy implementation of the ideas to create the influence of the product.
Manufacturing Unit- This the initiation point of the product based marketing. It generates the product and involves a huge space with the machinery to manufacture a product. It involves the manufacturing, refurbishing or maintain the quality or a product. The manufacturing unit generally appoints huge employees. It is generally equipped with the machinery, packing and transporting of goods. Warehouse Unit- It is an important place of a manufacturing organization where it shows its occurrence to store produced goods and maintain the stock. The produced goods are stored in the warehouse and delivered according to the need of the distribution network. It involves the presence of proper transportation and stock maintenance report. Clearing and Forwarding Agent - The Clearing and Forwarding Agent(C&F) is involved to forward any stock and ship the product to the wholesaler or distributor. Wholesaler- The involvement of wholesaler is a prominent role who is structured with a better margin and sells the goods in bulk mostly to the retailer. Distributor- The role of a distributor is confined and enlarged to distribute products to the various stores or retailers. The distributor has the key capability to promote the product to a retailer and analyzing the retailer benefit while promoting the product. Retailer- It is the last part of the distribution network which is involved in promoting or selling a product. The role of a retailer is involved in promoting or selling a product to the end customer talking about the befit and advantages of buying the product.
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